Citigroup's Digital Asset Plan Boosts Bitcoin Price

Bitcoin's price has been on an upward trend, reaching a high of $66,579.63 over the last 24 hours, representing a 5% increase in value. This surge is largely attributed to Citigroup's plans to launch a digital asset infrastructure in 2026, which will enable institutional clients to manage Bitcoin alongside traditional assets.

The move by Citigroup is seen as a significant step towards mainstream adoption of cryptocurrencies, with the bank planning to provide direct on-balance-sheet custody, rather than just ETF-style exposure. This will allow institutional investors to hold and trade Bitcoin in the same way they do other conventional assets.