Binance Expands into Traditional Markets through Alpaca Partnership

Binance has entered a revenue-sharing arrangement with Alpaca, a leading provider of brokerage infrastructure for tokenized US stocks and ETFs. The agreement will see Binance receive a significant portion of the fees generated by Alpaca's services, further expanding its reach into traditional markets.

The deal is particularly notable as it highlights Binance's growing interest in exploring beyond cryptocurrency trading. With the launch of access to over 7,000 US-listed stocks and ETFs, Binance is positioning itself as a major player in the rapidly evolving digital asset landscape.

Alpaca has established itself as a major infrastructure provider in tokenized US stocks and ETFs, with $480 million in assets under custody as of December. The company's services are used by numerous financial institutions and traders seeking to access these markets.