FCA Warns Premier League Clubs Over Unauthorized Crypto Sponsorships

The UK Financial Conduct Authority (FCA) has issued a warning to Premier League clubs regarding sponsorship deals with unauthorized crypto firms. The regulator has expressed concerns about the potential risks associated with these partnerships, including legal liability, money laundering risks, and reputational damage.

Crypto firms have invested heavily in sponsoring football clubs, with a record £130 million spent on Premier League sponsorships last season, according to Bloomberg. Fourteen out of 20 clubs carried crypto or blockchain partners, up from eight the previous year. Manchester City led commercial earners, generating €408 million in 2025.

The FCA has pointed out that some unauthorized firms may breach financial promotion rules by using club branding to reach fans. The regulator has contacted clubs where it identified concerns and signaled enforcement where needed.