Crypto Market Trends: PayPal, OKX, Pi Network, and SEC Updates

A new analytics tool, the Outset Media Index, has been launched to help teams evaluate crypto media outlets more effectively. The platform tracks over 340 publications, providing a unified view of their performance.

The index gathers data on audience reach, engagement, distribution, and partnerships, converting it into 37 measurable indicators. It also normalizes data and ranks outlets strictly by metrics, avoiding bias and ensuring standardization in measuring performance.