NUVA Launches Ethereum Marketplace for Tokenized Assets

A new player has entered the rapidly growing market for tokenized assets: NUVA, a blockchain-based marketplace backed by Animoca Brands.

The platform connects $19 billion worth of tokenized real-world assets from Figure Technologies Solutions, including private credit and Treasury-linked products. These assets are typically limited to accredited investors but will now be available on the Ethereum network.

Nuva Labs' CEO Anthony Moro emphasizes the need for a unified distribution layer for blockchain-native financial assets. He argues that current tokenization models rely too heavily on off-chain infrastructure, which can lead to high fees and lengthy processing times.