Nubank Nominated for Best Digital Assets Neobank at BeInCrypto Institutional 100 Awards

Nubank, a leading digital banking platform in Brazil, has made significant strides in the field of digital assets. With its nomination for Best Digital Assets Neobank at the BeInCrypto Institutional 100 Awards 2026, the company's efforts to bring crypto into mainstream banking have come under scrutiny.

At the heart of Nubank's success is its ability to provide a seamless user experience. With over 135 million customers globally, including more than 115 million in Brazil, the platform has established itself as a major player in the neobanking industry. Its activity rate remains high at 83%, demonstrating that the platform is not only large but also heavily used.

Nubank's digital asset platform, Nubank Crypto, serves over 7 million clients with features like staking-based rewards, lower fees, and on-chain transfers. The company has made significant strides in expanding its product offerings, including the launch of Earn Crypto, a staking-based feature that allows users to put idle digital assets to work directly inside the app.

Stablecoins are also central to Nubank's digital asset story, with the company partnering with Circle to make USDC available to a mass Brazilian user base. The partnership has seen over 100 million Brazilians gain access to USDC through Nubank, with 25% of beginner crypto buyers choosing USDC as their first purchase on the platform.